The Healthcare Practice Revenue &amp; AI Glossary

A2P 10DLC Registration

Registering a business's texting number with carriers so messages pass spam filters.

AI Receptionist

An AI agent that answers patient calls and messages, books appointments, and routes inquiries.

AI Search Optimization

Structuring practice information so AI search engines can understand and recommend it.

AI Search Visibility

How prominently a practice appears in answers generated by AI search engines and assistants.

Automated Recall

System-generated outreach to bring patients back for due or overdue care.

Autonomous Marketing Coworker

An AI coworker that runs marketing workflows — reviews, listings, social — with minimal human intervention.

Business Associate Agreement (BAA)

A required legal contract between a practice and any vendor that handles patient data on its behalf.

Carrier Vetting

The carrier review process that verifies a business is legitimate before approving messaging.

Conversational Intake

Collecting patient intake information through a guided conversation rather than a static form.

Encryption in Transit and at Rest

Protecting data both while it moves across networks and while it is stored.

HIPAA Privacy Rule

The federal standard that governs how protected health information may be used and disclosed.

Inactive Patient Reactivation

Re-engaging patients who have not visited the practice in a defined period.

Local Citation Management

Keeping a practice's name, address, phone, and hours consistent across online directories.

Multi-Agent Orchestration

Coordinating multiple specialized AI agents so each handles the task it is best at.

Multi-Touch Reminder Sequence

A series of reminders across email and SMS leading up to an appointment.

No-Show Reduction Rate

The decrease in missed appointments after implementing reminders and confirmations.

Opt-Out Automation (STOP)

Automatically honoring a patient's request to stop receiving messages.

Patient Lifetime Value (LTV)

The total revenue a single patient is expected to generate over their relationship with the practice.

Protected Health Information (PHI)

Any individually identifiable health information held or transmitted by a covered entity.

Review Orchestration

Systematically requesting, monitoring, and responding to patient reviews at scale.

Schedule Chair Utilization

The share of available appointment slots that are actually filled.

Social Publishing Automation

Scheduling and publishing practice social content without manual posting.

Speed-to-Lead

The time between a patient inquiry arriving and the practice responding to it.

TCPA Consent Logging

Recording and storing proof that a patient agreed to receive messages.

Two-Way SMS Confirmation

Letting patients reply to a text to confirm, reschedule, or cancel an appointment.

Zero-Click Search

Search results that answer the question directly, so the patient never clicks through.

Zero-PHI Model Training

A design commitment that patient data is never used to train third-party AI models.